Contentful vs Exa
Enterprise headless CMS — Compose + Studio + Personalization
vs. AI search API for developers — neural + keyword hybrid for agents
Pricing tiers
Contentful
Free
10 users, 2 roles, 2 locales, 100K API calls/mo, 50 GB CDN, 10K records, 25 content types.
Free
Lite
$300/mo. 20 users, 3 roles, 3 locales, 1M API calls/mo, 100 GB CDN.
$300/mo
Premium
Custom. Unlimited API calls, unlimited spaces, 24/7 support, 99.99% SLA.
Custom
Personalization Add-on
Start/Core/Scale (100K/500K/1M MAUs). Custom pricing.
Custom
Exa
Free Tier
1,000 requests/month at no cost. Access to all core products.
Free
Pay-as-you-go
Usage-based per endpoint. No monthly minimum.
$0 base (usage-based)
Startup + Education Grants
$1,000 in free credits for qualifying projects.
$0 base (usage-based)
Enterprise
Custom. High-volume, custom datasets, rate limits, SLA, dedicated support.
Custom
Free-tier quotas head-to-head
Comparing free on Contentful vs free on Exa.
| Metric | Contentful | Exa |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Contentful · 17 features
- AI Actions — AI content generation/translation/editing in workflow.
- App Framework — Build custom apps + extensions for the web UI.
- Compose — Visual page-building UI for editors.
- Content Delivery API — Read-only, cached, fast (CDN-backed) for published content.
- Contentful Studio — AI-assisted multi-channel composition.
- Content Management API — Full read/write for admin + authoring tools.
- Content Modeling — Rich content types with fields, references, validations.
- Environments — Branchable content workspaces (staging, preview, etc.).
- GraphQL Content API — Flexible queries with pagination, filtering, nested references.
- Images API — On-the-fly image manipulation (crop, resize, format).
- Localization — Multi-locale content with inheritance.
- Marketplace Apps — 300+ apps: Cloudinary, Shopify, BigCommerce, Optimizely, etc.
- Personalization — Content variants by audience. Acquired Ninetailed 2024.
- Scheduled Publishing — Queue entries for future publish.
- Tasks + Comments — Editorial collaboration.
- Webhooks — HTTP + transformation on publish/unpublish/archive.
- Workflows — Editorial approval + publication workflows.
Exa · 13 features
- Answer API — Query → direct answer with citations.
- Category Filter — Filter to news, research papers, company, github, tweet, pdf, financial report, …
- Contents API — Retrieve cleaned full-text + summaries from URLs.
- Custom Datasets (Ent) — Enterprise: private indexing of your own corpus.
- Deep Reasoning Search — Adds LLM reasoning on top of Deep Search.
- Deep Search — Multi-hop iterative search for complex queries.
- Find Similar — Given a URL, find semantically similar pages.
- Highlights — Extract most-relevant passages per result.
- Livecrawl — Fetch pages on-demand (bypass cache) for freshness-critical queries.
- MCP Server — Official Exa MCP for Claude Code / Cursor / Agents.
- Monitors — Scheduled recurring search → alerts on new results.
- Search API — Neural + keyword web search for agents. Returns ranked URLs.
- Summaries — LLM-generated page summaries.
Developer interfaces
| Kind | Contentful | Exa |
|---|---|---|
| CLI | contentful-cli | — |
| SDK | contentful (JS client), contentful-management (Node) | exa-js, exa-py |
| REST | Content Delivery API, Content Management API, Content Preview API, Images API | Exa REST API |
| GRAPHQL | GraphQL Content API | — |
| MCP | — | Exa MCP Server |
| OTHER | Webhooks | Exa Dashboard |
Staxly is an independent catalog of developer platforms. Outbound links to Contentful and Exa are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.
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