Courier vs Zapier
Notification API with multi-channel orchestration, templates, and preferences
vs. The OG automation platform — 8,000+ app integrations + Zapier Copilot AI
Pricing tiers
Courier
Free
Up to 10,000 notifications/month. All channels. Community support.
Free
Business
From $99/mo. Higher volumes, advanced routing, preference center, branding removal.
$99/mo
Enterprise
Custom. SOC 2, SSO, dedicated support, volume discounts, SLA.
Custom
Zapier
Free
100 tasks/month. Two-step Zaps. Zapier Copilot with daily limits. Unlimited Zaps, Tables, Interfaces.
Free
Professional
$19.99/month annual. Multi-step Zaps. Unlimited premium apps. Webhooks. Email + chat support. AI fields.
$20/mo
Team
$69/month annual. 25 users. Shared Zaps/folders. Shared connections. SAML SSO. Premier support.
$69/mo
Enterprise
Custom. Unlimited users, advanced admin, VPC peering, observability, TAM.
Custom
Free-tier quotas head-to-head
Comparing free on Courier vs free on Zapier.
| Metric | Courier | Zapier |
|---|---|---|
| notifications monthly | 10000 notifications/mo | — |
Features
Courier · 13 features
- Chat — Slack, Microsoft Teams, Discord, Mattermost.
- Email — SendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP.
- Inbox (In-App) — React/JS drop-in in-app inbox component.
- Lists — Segment recipients for bulk notification sends.
- Logs + Analytics — Per-message delivery timeline + engagement.
- Multi-channel Routing — Provider failover + preferred channel per user.
- Notification Designer — Visual editor for templates across channels.
- Preferences — Per-user notification preferences hub.
- Push — APNs, FCM, Expo, OneSignal.
- Send API — POST /send with template + recipients + data.
- SMS — Twilio, MessageBird, Vonage, Plivo, Telnyx.
- Templates + Versioning — Template brands, variants, localization, version history.
- Webhooks — Delivery + engagement event webhooks.
Zapier · 18 features
- AI Actions — LLM-powered actions inside Zaps (summarize, extract, classify).
- Chatbots — AI chatbots that trigger Zaps.
- Code by Zapier — Run JS or Python inside a Zap step.
- Delays — Schedule step execution.
- Filters — Condition-based step skipping.
- Formatter — Data transforms (date, text, number, utilities).
- Paths — If/else branching inside Zaps.
- Premier Support — Team+ chat + email priority.
- SAML SSO — Team+ SAML authentication.
- Storage by Zapier — Simple key-value store across Zaps.
- Webhooks by Zapier — Custom HTTP triggers + actions.
- Zapier Agents — Autonomous AI agents with 8k+ app access.
- Zapier Canvas — Visual workflow diagrams for planning.
- Zapier Copilot — Build Zaps from natural-language description.
- Zapier Interfaces — No-code forms + pages + chatbots from Zaps.
- Zapier MCP — Bring 8k+ Zapier integrations to Claude + other MCP clients.
- Zapier Tables — No-code DB integrated with Zaps.
- Zaps (workflows) — Multi-step automations across apps.
Developer interfaces
| Kind | Courier | Zapier |
|---|---|---|
| CLI | Courier CLI | Zapier Platform CLI |
| SDK | courier-go, courier-java, @trycourier/courier, trycourier (Python), @trycourier/react-inbox, trycourier (Ruby) | — |
| REST | Courier REST API | Zapier Platform API |
| MCP | — | Zapier MCP |
| OTHER | Courier Studio, Outbound Webhooks | Webhooks by Zapier, Zapier Web App |
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