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Google Gemini API vs Knock

Gemini 2.5 Pro, Flash, Flash-Lite — multimodal + 2M context
vs. Notifications-as-a-service: in-app feeds, email, push, SMS, chat via one API

Google AI StudioKnock website

Pricing tiers

Google Gemini API

Free Tier (AI Studio)
Generous free tier with rate limits. Good for dev + prototyping. Data may be used to improve Google products.
Free
Paid API (Gemini API)
Pay-as-you-go per-token. Data NOT used for training.
$0 base (usage-based)
Vertex AI (GCP)
Enterprise deployment via Google Cloud. Same pricing structure + GCP features (IAM, VPC-SC, CMEK).
$0 base (usage-based)
Gemini Enterprise
Custom. Gemini 2.5 Deep Think model access + Google Workspace + Agentspace.
Custom
Google AI Studio

Knock

Developer
Free forever. 10K messages, 500 guide users, 500 AI credits/month.
$0 base (usage-based)
Starter
$250/mo. 50K messages, 2.5K guide users, 2K AI credits. Remove branding.
$250/mo
Enterprise
Custom pricing. White-label, i18n, data warehouse, Datadog, SCIM, SAML, HIPAA/BAA.
Custom
Knock website

Free-tier quotas head-to-head

Comparing free-tier on Google Gemini API vs starter on Knock.

MetricGoogle Gemini APIKnock
guide users2500 users
guide users overage$0.05/user USD/user
messages monthly50000 messages/mo
messages overage$0.005/message USD/message

Features

Google Gemini API · 11 features

  • Batch API50% discount for async processing.
  • Code ExecutionPython code interpreter tool (sandboxed).
  • Context CachingCache system instructions + tools for up to 90% savings.
  • File APIUpload large files (up to 2 GB) for multimodal prompts.
  • Function CallingJSON schema-based tool calling. Parallel supported.
  • generateContent APICore generation endpoint.
  • Grounding with SearchAugment answers with Google Search results. Fact-checked citations returned.
  • Model TuningSupervised fine-tuning via AI Studio.
  • Multimodal Live APIBidirectional streaming voice + video (WebSocket).
  • Safety SettingsConfigurable thresholds for harm categories.
  • streamGenerateContentStreaming variant with SSE.

Knock · 13 features

  • AI AgentsAutonomous notification drafting & workflow generation.
  • Batch + DigestGroup notifications into digests on schedule or window.
  • ChatSlack, Microsoft Teams, Discord.
  • EmailSend via SendGrid/Postmark/Resend/Mailgun/AWS SES as relays.
  • GuidesIn-product messaging, announcements, modals, banners.
  • i18n / LocalizationTranslate templates by user locale.
  • In-App FeedNotification inbox with React/Vue/iOS/Android drop-in components.
  • Multi-tenancyPer-tenant branding, preferences, quiet hours.
  • Outbound WebhooksSubscribe to delivery events.
  • PreferencesUser + tenant preference center with granular controls.
  • PushiOS (APNs), Android (FCM), Expo, Web Push.
  • SMSTwilio, MessageBird, Telnyx, Vonage as providers.
  • WorkflowsVisual notification orchestration (branch, batch, delay, throttle).

Developer interfaces

KindGoogle Gemini APIKnock
CLIKnock CLI
SDK@google/genai, google-genai-go, google-genai (Python)knockapi (Python), knockapi (Ruby), knock-elixir, knock-go, knock-java, @knocklabs/node, @knocklabs/react
RESTGemini REST API, Vertex AI EndpointKnock REST API
MCPGemini MCPKnock MCP Server
OTHEROutbound Webhooks
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