Groq vs Novu
Fastest LLM inference — LPU-powered (300-1000+ tokens/sec)
vs. Open-source notification infrastructure — workflows across email, SMS, push, chat, in-app
Pricing tiers
Groq
Free Tier
Generous free RPM / TPM by model. Great for dev + small apps.
Free
On-Demand (paid)
Pay-as-you-go per token. OpenAI-compatible API, no infrastructure to manage.
$0 base (usage-based)
Developer Tier
Higher rate limits for production apps.
$0 base (usage-based)
Enterprise
Custom. Dedicated capacity, SLA, on-prem option.
Custom
Novu
Free
10K workflow runs/mo. All channels. 20 workflows, 2 environments, 3 team members, 24h retention.
Free
Self-hosted (OSS)
Open source (MIT). Run locally or on own infrastructure. No usage limits.
$0 base (usage-based)
Pro
From $30/mo. 30K+ runs, 7-day retention, branding removal, advanced email editor.
$30/mo
Team
From $250/mo. 250K+ runs, 10 envs, 90-day retention, RBAC, 600 RPS.
$250/mo
Enterprise
Custom. 10M+ runs, HIPAA BAA, SSO/OIDC, data residency (SG/UK/AU/JP/KR), self-hosted/VPC.
Custom
Free-tier quotas head-to-head
Comparing free-tier on Groq vs free on Novu.
| Metric | Groq | Novu |
|---|---|---|
| retention | — | 1 days |
| workflow runs monthly | — | 10000 runs/mo |
| workflows | — | 20 workflows |
Features
Groq · 7 features
- Audio Transcription — Whisper endpoint.
- Batch API — 50% discount.
- Chat Completions (OpenAI-compat) — Standard /v1/chat/completions endpoint.
- Function Calling
- JSON Mode — Enforce JSON output format.
- Prompt Caching — 50% discount on cached input.
- Streaming — SSE streaming for chat.
Novu · 15 features
- Activity Feed — Message-by-message delivery timeline.
- Chat — Slack, Microsoft Teams, Discord, Mattermost, WhatsApp, WeChat.
- Email — SendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP, Plunk, Mailjet, Sparkpost, M…
- Inbox — React/Next/Vue/Angular in-app Inbox component.
- Layouts — Reusable email layouts with template nesting.
- Multi-tenancy — Per-tenant branding, templates, preferences.
- Novu Framework — Code-first workflow DSL (TypeScript) colocated with app code.
- Preferences — Per-subscriber + global notification preferences.
- Push — APNs, FCM, Expo, OneSignal, Pushpad, Pusher.
- Self-hosting — Docker Compose / Kubernetes deployment of full stack.
- SMS — Twilio, MessageBird, Plivo, Nexmo, Termii, Sendchamp, Africa's Talking, Kannel, …
- Subscribers — Subscriber profiles with channels, preferences, topics.
- Topics — Pub/sub style subscribe many users to a topic.
- Translations — i18n support for templates.
- Workflows — Code-first or visual notification workflows with steps, branches, delays.
Developer interfaces
| Kind | Groq | Novu |
|---|---|---|
| CLI | — | Novu CLI |
| SDK | groq-python, groq-sdk (Node) | go-novu, @novu/api, @novu/framework, novu-java, novu-kotlin, novu-php, novu (Python), @novu/react (Inbox), novu-ruby |
| REST | Groq API (OpenAI-compat) | Novu REST API |
| OTHER | — | Outbound Webhooks, Self-hosted (Docker) |
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