Staxly

GrowthBook vs Sanity

Open-source feature flags + experimentation — Warehouse Native
vs. Structured content platform — headless CMS with real-time + GROQ

GrowthBook websiteSanity website

Pricing tiers

GrowthBook

Open Source (Self-Host)
MIT-licensed. Unlimited everything. Community support.
$0 base (usage-based)
Cloud — Starter (Free)
Up to 3 users. Unlimited flags + experiments. Warehouse Native included.
Free
Cloud — Pro
$40/user/month. Up to 50 users. Advanced stats, visual A/B editor, CUPED, sequential testing, bandits.
$40/mo
Cloud — Enterprise
Custom. Unlimited users, SSO/SAML, approval flows, data pipelines, exportable audit logs.
Custom
Self-Host Enterprise
Open Source + Enterprise license. Visual A/B editor, advanced metrics, SSO/SAML, approvals, training.
Custom
GrowthBook website

Sanity

Free
20 seats. 2 public datasets. 10K documents. 250K API req + 1M CDN req/month. Content Agent + live preview + visual editing.
Free
Growth
$15 per seat/month. 50 seats. 2 datasets (public or private). 25K docs. Same API limits + pay-as-you-go overages.
$15/mo
Enterprise
Custom. SAML SSO, Media Library, dedicated support, 99.99% SLA.
Custom
Sanity website

Free-tier quotas head-to-head

Comparing oss on GrowthBook vs free on Sanity.

MetricGrowthBookSanity
No overlapping quota metrics for these tiers.

Features

GrowthBook · 15 features

  • Approval FlowsRequire reviewer approval on flag changes. Enterprise.
  • Audit LogsFull change history. Exportable on Enterprise.
  • Dimensions & SlicingBreak down experiment results by user dimensions.
  • Edge SDK SupportCloudflare Workers, Lambda@Edge, Fastly, Akamai EdgeWorkers, Netlify Edge.
  • ExperimentsA/B/n with CUPED variance reduction + sequential testing.
  • Feature FlagsBoolean + string + number + JSON flags with targeting.
  • Feature Reviews (PR-style)Draft → review → approve flag changes.
  • Guardrail MetricsAuto-monitor key metrics during experiments.
  • Metric CatalogDefine + reuse metrics across experiments.
  • Multi-Armed BanditsAdaptive traffic allocation. Pro+.
  • Safe RolloutsGuarded gradual rollouts with automatic rollback.
  • SSO / SAMLEnterprise SSO for cloud + self-host EE.
  • Sticky BucketingUser stays in variant even after eligibility changes.
  • Visual A/B Test EditorNo-code DOM editor for web experiments. Pro+.
  • Warehouse NativeConnect your warehouse + run experiments against your events data.

Sanity · 16 features

  • Agent ContextExpose your content schema + docs to LLM agents.
  • Content Agent (AI)AI assistant inside Studio for generation + translation.
  • Content HistoryEvery change versioned. Rollback + diff.
  • Content LakeDistributed real-time DB for structured content. Multi-region replicas.
  • DatasetsLogical content partitions (stage/prod/etc.). Easy cloning.
  • GROQGraph-Relational Object Queries — JSON-native query language.
  • Image CDNSmart transforms (crop, format, quality) via URL params.
  • InternationalizationMultiple locales per document with native i18n plugins.
  • Live PreviewsDraft previews with stega-encoded content.
  • Media Library (Ent)Org-wide media with DAM features.
  • Portable TextStructured rich text format (JSON). Portable across channels.
  • Real-Time CollaborationLive presence + collaborative editing.
  • Sanity StudioOpen-source React editor — customize with your own components + workflow.
  • Scheduled PublishingSchedule content to publish at a future date.
  • Visual EditingClick-to-edit inline on your Next.js/etc. website.
  • WebhooksEvents on create/update/delete with GROQ filter.

Developer interfaces

KindGrowthBookSanity
CLISanity CLI
SDKEdge SDKs (CF Workers / Lambda@Edge / Fastly / Akamai), growthbook-android, growthbook-flutter, growthbook-go, growthbook-java, growthbook-node, growthbook-php, growthbook-python, growthbook-ruby, growthbook-swift, sdk-javascript, sdk-react@sanity/client, sanity-python, @sanity/ui + next-sanity
RESTGrowthBook REST APIImage CDN, Sanity HTTP API
MCPSanity MCP
OTHERWebhooksGROQ Query Language, Webhooks
Staxly is an independent catalog of developer platforms. Outbound links to GrowthBook and Sanity are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.

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