Knock vs Statsig
Notifications-as-a-service: in-app feeds, email, push, SMS, chat via one API
vs. Feature management + experimentation + analytics — ex-Facebook team
Pricing tiers
Knock
Developer
Free forever. 10K messages, 500 guide users, 500 AI credits/month.
$0 base (usage-based)
Starter
$250/mo. 50K messages, 2.5K guide users, 2K AI credits. Remove branding.
$250/mo
Enterprise
Custom pricing. White-label, i18n, data warehouse, Datadog, SCIM, SAML, HIPAA/BAA.
Custom
Statsig
Developer (Free)
2M events/mo. Unlimited flag checks + configs. 50K session replays. 1-year retention. Unlimited seats.
Free
Pro
$150/month. 5M events included ($0.05 per 1K additional). Advanced experimentation + analytics. Unlimited retention.
$150/mo
Enterprise
Custom. Warehouse Native deploy. Outgoing data integrations. SSO, RBAC, HIPAA. Priority support.
Custom
Free-tier quotas head-to-head
Comparing starter on Knock vs developer on Statsig.
| Metric | Knock | Statsig |
|---|---|---|
| guide users | 2500 users | — |
| guide users overage | $0.05/user USD/user | — |
| messages monthly | 50000 messages/mo | — |
| messages overage | $0.005/message USD/message | — |
Features
Knock · 13 features
- AI Agents — Autonomous notification drafting & workflow generation.
- Batch + Digest — Group notifications into digests on schedule or window.
- Chat — Slack, Microsoft Teams, Discord.
- Email — Send via SendGrid/Postmark/Resend/Mailgun/AWS SES as relays.
- Guides — In-product messaging, announcements, modals, banners.
- i18n / Localization — Translate templates by user locale.
- In-App Feed — Notification inbox with React/Vue/iOS/Android drop-in components.
- Multi-tenancy — Per-tenant branding, preferences, quiet hours.
- Outbound Webhooks — Subscribe to delivery events.
- Preferences — User + tenant preference center with granular controls.
- Push — iOS (APNs), Android (FCM), Expo, Web Push.
- SMS — Twilio, MessageBird, Telnyx, Vonage as providers.
- Workflows — Visual notification orchestration (branch, batch, delay, throttle).
Statsig · 14 features
- Alerts — Metric threshold + anomaly alerts to Slack/PagerDuty.
- Autocapture — Zero-config click + pageview tracking.
- Dynamic Configs — JSON config with targeting — remote config.
- Experiments (A/B/n) — Full-factorial + sequential + holdouts. Bayesian + frequentist stats.
- Feature Gates — Boolean flags with targeting rules, gradual rollout, custom attributes.
- Layers — Mutually-exclusive experiment containers for traffic budget management.
- Metrics Catalog — Define reusable metrics with guardrails.
- Outgoing Data Sync — Sync events to warehouses. Enterprise.
- Product Analytics — Funnels, retention, segments, dashboards — integrated with flags.
- RBAC + SSO — Role-based access, SAML SSO. Enterprise.
- Segments / Audiences — Reusable targeting groups.
- Session Replay — DOM + network replays, 50K/mo free.
- Warehouse Native — Enterprise: run Statsig in your data warehouse (Snowflake/BQ/Databricks/Redshift…
- Web Analytics — Pageviews, sources, devices, Core Web Vitals.
Developer interfaces
| Kind | Knock | Statsig |
|---|---|---|
| CLI | Knock CLI | — |
| SDK | knockapi (Python), knockapi (Ruby), knock-elixir, knock-go, knock-java, @knocklabs/node, @knocklabs/react | go-sdk, statsig-android, statsig-erlang, statsig-ios-client-sdk, statsig-java-server-sdk, statsig-js (browser), statsig-node-server-sdk, statsig-python-core |
| REST | Knock REST API | Events Ingest API, Statsig Console API |
| MCP | Knock MCP Server | — |
| OTHER | Outbound Webhooks | Webhooks |
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