Mixpanel vs Typeform
Enterprise product analytics — behavioral cohorts + funnels + A/B
vs. Conversational forms that feel human — dominant brand in online forms
Pricing tiers
Mixpanel
Free
1M events/month cap. Unlimited seats, 5 saved reports, 10K session replays/month. No credit card.
Free
Growth
Usage-based. First 1M events free, then $0.28 per 1K events (volume discounts). 20K session replays/mo.
$0 base (usage-based)
Startup Program
First year free for <5-year companies with <$8M funding.
$0 base (usage-based)
Enterprise
Custom. Unlimited events. Experiments + feature flags. HIPAA, SOC 2 Type II. 24/7 support.
Custom
Typeform
Free
$0. Unlimited forms, only 10 responses/mo, Typeform branding, 3 questions/form max on some plans.
Free
Basic
$25/mo. 100 responses/mo. Remove branding. Unlimited questions.
$25/mo
Plus
$50/mo. 1,000 responses/mo. Custom domain, hidden fields, logic jumps.
$50/mo
Business
$83/mo. 10,000 responses/mo. Priority support, advanced analytics.
$83/mo
Enterprise
Custom. SSO, dedicated success manager, HIPAA, large response volumes.
Custom
Free-tier quotas head-to-head
Comparing free on Mixpanel vs free on Typeform.
| Metric | Mixpanel | Typeform |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Mixpanel · 13 features
- Alerts — Anomaly + threshold alerts on metrics.
- Campaign Reporting — UTM + multi-touch attribution reporting.
- Cohorts — Dynamic user segments from event behavior + properties.
- Dashboards — Multi-report dashboards with slices.
- Data Governance — Property schemas, approvals, lineage. Enterprise only.
- Data Warehouse Connectors — Sync from/to Snowflake, BigQuery, Databricks, Redshift.
- Experiments (A/B) — Feature-flag-backed experiments. Enterprise only.
- Feature Flags — Targeting + rollouts. Enterprise tier.
- Flows — User path visualization (where do users go).
- Funnels — Conversion step-by-step analysis with drop-off + time-to-convert.
- Insights (Reports) — Ad-hoc exploration with filters, breakdowns, math operators.
- Retention — N-day retention curves segmented by cohort.
- Session Replay — Record + watch user sessions tied to events.
Typeform · 14 features
- 30+ Question Types — Video, rating, payment, choice, etc.
- Analytics — Completion rate, drop-off, by device.
- Calculations — Score + formula fields.
- Conversational Flow — One question at a time.
- Custom Domain — forms.yourbrand.com.
- Embed Options — Inline, popup, side tab, popover, slider.
- Hidden Fields — Inject params from URL/app.
- Logic Jumps — Branching logic (Plus+).
- OAuth (Typeform Connect) — Build apps that access user forms.
- Payments (Stripe) — Paid orders/donations.
- REST API — Manage forms + fetch responses.
- Template Library — 3,000+ templates.
- VideoAsk (separate product) — Async video Q&A.
- Webhooks — Real-time submission events.
Developer interfaces
| Kind | Mixpanel | Typeform |
|---|---|---|
| SDK | mixpanel-android, mixpanel-js (browser), mixpanel-node, mixpanel-python, mixpanel-react-native, Mixpanel-swift (iOS) | @typeform/embed |
| REST | Mixpanel Ingestion API, Query API | Responses API, Typeform Data API |
| OTHER | — | Typeform Builder, Typeform Connect, Typeform Webhooks |
Staxly is an independent catalog of developer platforms. Some links to Mixpanel and Typeform may be affiliate links — Staxly may earn a commission if you sign up through them, at no extra cost to you. Pricing is verified against vendor pages at publication time — reconfirm before buying.
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