Netlify vs Knock
Build, deploy and scale modern web projects
vs. Notifications-as-a-service: in-app feeds, email, push, SMS, chat via one API
Pricing tiers
Netlify
Starter (Free)
300 credits for the month. 1 concurrent build. Small team ok. Free SSL + global CDN.
Free
Personal
$9/month. 1,000 credits. Password-protected previews.
$9/mo
Pro
$20/user/month. 3,000 credits. 3+ concurrent builds. Unlimited members. Role-based access control.
$20/mo
Enterprise
Custom. Unlimited credits, SLA, compliance (SOC2, HIPAA), dedicated support.
Custom
Knock
Developer
Free forever. 10K messages, 500 guide users, 500 AI credits/month.
$0 base (usage-based)
Starter
$250/mo. 50K messages, 2.5K guide users, 2K AI credits. Remove branding.
$250/mo
Enterprise
Custom pricing. White-label, i18n, data warehouse, Datadog, SCIM, SAML, HIPAA/BAA.
Custom
Free-tier quotas head-to-head
Comparing starter on Netlify vs starter on Knock.
| Metric | Netlify | Knock |
|---|---|---|
| concurrent builds | 1 builds | — |
| credits per month | 300 credits | — |
| guide users | — | 2500 users |
| guide users overage | — | $0.05/user USD/user |
| messages monthly | — | 50000 messages/mo |
| messages overage | — | $0.005/message USD/message |
Features
Netlify · 12 features
- Build Plugins — Customize build pipeline via plugins. Ecosystem of community plugins.
- Edge Functions — Deno runtime at the edge. Request rewrites, A/B, personalization.
- Extensions (Marketplace) — Integrations with 100+ services via one-click install.
- Git-based Deploys — Auto-deploys from GitHub/GitLab/Bitbucket. Deploy previews per PR.
- Netlify Auth — Newer auth product replacing Identity. OAuth, magic links, email+password.
- Netlify Blobs — Object + key-value store accessible from Functions + Edge.
- Netlify Forms — Zero-code form handling. Spam filtering, notifications, Zapier.
- Netlify Functions — AWS Lambda-backed. Node, Go, Rust. Background functions, Scheduled functions.
- Netlify Identity — OAuth + email auth managed. Gotrue open-source backend (forked by Supabase).
- Netlify Image CDN — On-the-fly resizing, format conversion (WebP/AVIF).
- Password-Protected Previews — Password-protect deploy previews.
- Platform Primitives (Cache) — Fine-grained cache control + on-demand revalidation (Next.js + Nuxt compat).
Knock · 13 features
- AI Agents — Autonomous notification drafting & workflow generation.
- Batch + Digest — Group notifications into digests on schedule or window.
- Chat — Slack, Microsoft Teams, Discord.
- Email — Send via SendGrid/Postmark/Resend/Mailgun/AWS SES as relays.
- Guides — In-product messaging, announcements, modals, banners.
- i18n / Localization — Translate templates by user locale.
- In-App Feed — Notification inbox with React/Vue/iOS/Android drop-in components.
- Multi-tenancy — Per-tenant branding, preferences, quiet hours.
- Outbound Webhooks — Subscribe to delivery events.
- Preferences — User + tenant preference center with granular controls.
- Push — iOS (APNs), Android (FCM), Expo, Web Push.
- SMS — Twilio, MessageBird, Telnyx, Vonage as providers.
- Workflows — Visual notification orchestration (branch, batch, delay, throttle).
Developer interfaces
| Kind | Netlify | Knock |
|---|---|---|
| CLI | Netlify CLI | Knock CLI |
| SDK | @netlify/sdk | knockapi (Python), knockapi (Ruby), knock-elixir, knock-go, knock-java, @knocklabs/node, @knocklabs/react |
| REST | Netlify REST API | Knock REST API |
| MCP | — | Knock MCP Server |
| OTHER | Edge Runtime (Deno) | Outbound Webhooks |
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