Netlify vs Shopify
Build, deploy and scale modern web projects
vs. Dominant SaaS commerce platform — Online Store + Hydrogen headless
Pricing tiers
Netlify
Starter (Free)
300 credits for the month. 1 concurrent build. Small team ok. Free SSL + global CDN.
Free
Personal
$9/month. 1,000 credits. Password-protected previews.
$9/mo
Pro
$20/user/month. 3,000 credits. 3+ concurrent builds. Unlimited members. Role-based access control.
$20/mo
Enterprise
Custom. Unlimited credits, SLA, compliance (SOC2, HIPAA), dedicated support.
Custom
Shopify
Starter
$5/mo. Sell via social/chat links. No checkout site. Basic.
$5/mo
Basic
$29/mo ($19 annual). Full store. 2.9% + 30¢ online. 2 staff.
$29/mo
Shopify
$79/mo ($49 annual). 2.7% online. 5 staff.
$79/mo
Advanced
$299/mo ($229 annual). 2.5% online. Custom reports. 15 staff.
$299/mo
Plus
$2,300/mo (starting). Enterprise features, checkout customization, unlimited staff.
$2300/mo
Enterprise
Custom. For $1M+ GMV merchants. Dedicated support, Checkout Extensibility.
Custom
Free-tier quotas head-to-head
Comparing starter on Netlify vs starter on Shopify.
| Metric | Netlify | Shopify |
|---|---|---|
| concurrent builds | 1 builds | — |
| credits per month | 300 credits | — |
Features
Netlify · 12 features
- Build Plugins — Customize build pipeline via plugins. Ecosystem of community plugins.
- Edge Functions — Deno runtime at the edge. Request rewrites, A/B, personalization.
- Extensions (Marketplace) — Integrations with 100+ services via one-click install.
- Git-based Deploys — Auto-deploys from GitHub/GitLab/Bitbucket. Deploy previews per PR.
- Netlify Auth — Newer auth product replacing Identity. OAuth, magic links, email+password.
- Netlify Blobs — Object + key-value store accessible from Functions + Edge.
- Netlify Forms — Zero-code form handling. Spam filtering, notifications, Zapier.
- Netlify Functions — AWS Lambda-backed. Node, Go, Rust. Background functions, Scheduled functions.
- Netlify Identity — OAuth + email auth managed. Gotrue open-source backend (forked by Supabase).
- Netlify Image CDN — On-the-fly resizing, format conversion (WebP/AVIF).
- Password-Protected Previews — Password-protect deploy previews.
- Platform Primitives (Cache) — Fine-grained cache control + on-demand revalidation (Next.js + Nuxt compat).
Shopify · 22 features
- Admin APIs — REST + GraphQL for management.
- App Store — 8,000+ apps.
- B2B (Plus) — Company accounts + catalogs.
- Checkout — Shopify-managed checkout (PCI-compliant).
- Checkout Extensibility — UI extensions in checkout (Plus).
- Collections — Manual + smart grouping.
- Customers — CRM-lite + B2B (Plus).
- Discounts — Automatic + code-based.
- Hydrogen — React/Remix headless framework.
- Inventory — Multi-location stock.
- Markets — Multi-region selling (currency, language).
- Online Store — Default Liquid-based storefront.
- Orders + Fulfillment — Multi-location fulfillment.
- Oxygen — Edge hosting for Hydrogen (Plus).
- Products + Variants — Full PIM.
- Shipping + Rates — Carrier integrations.
- Shopify Functions — Rust/WASM backend extensions.
- Shopify Payments — First-party payment processor.
- Shop Pay — Accelerated checkout with saved payment.
- Storefront API — GraphQL for custom storefronts.
- Theme Store — First-party + paid themes.
- Webhooks — Event subscriptions.
Developer interfaces
| Kind | Netlify | Shopify |
|---|---|---|
| CLI | Netlify CLI | shopify CLI |
| SDK | @netlify/sdk | @shopify/admin-api-client, @shopify/hydrogen |
| REST | Netlify REST API | Admin REST API |
| GRAPHQL | — | Admin GraphQL API, Storefront API |
| MCP | — | Shopify MCP (unofficial) |
| OTHER | Edge Runtime (Deno) | Liquid Templates, Shopify Admin, Shopify Webhooks |
Staxly is an independent catalog of developer platforms. Outbound links to Netlify and Shopify are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.
Want this comparison in your AI agent's context? Install the free Staxly MCP server.