Novu vs OpenRouter
Open-source notification infrastructure — workflows across email, SMS, push, chat, in-app
vs. Unified API for 300+ LLMs across 60+ providers — 1 key, any model
Pricing tiers
Novu
Free
10K workflow runs/mo. All channels. 20 workflows, 2 environments, 3 team members, 24h retention.
Free
Self-hosted (OSS)
Open source (MIT). Run locally or on own infrastructure. No usage limits.
$0 base (usage-based)
Pro
From $30/mo. 30K+ runs, 7-day retention, branding removal, advanced email editor.
$30/mo
Team
From $250/mo. 250K+ runs, 10 envs, 90-day retention, RBAC, 600 RPS.
$250/mo
Enterprise
Custom. 10M+ runs, HIPAA BAA, SSO/OIDC, data residency (SG/UK/AU/JP/KR), self-hosted/VPC.
Custom
OpenRouter
Free
25+ free models. 50 requests/day rate limit. 1M free requests/month base.
Free
Pay-as-you-go
5.5% platform fee on usage. Access to 300+ models, 60+ providers. High global rate limits.
$0 base (usage-based)
Enterprise
Volume-based pricing, bulk discounts, SSO/SAML, dedicated rate limits. 5M free requests/month.
Custom
Free-tier quotas head-to-head
Comparing free on Novu vs free on OpenRouter.
| Metric | Novu | OpenRouter |
|---|---|---|
| retention | 1 days | — |
| workflow runs monthly | 10000 runs/mo | — |
| workflows | 20 workflows | — |
Features
Novu · 15 features
- Activity Feed — Message-by-message delivery timeline.
- Chat — Slack, Microsoft Teams, Discord, Mattermost, WhatsApp, WeChat.
- Email — SendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP, Plunk, Mailjet, Sparkpost, M…
- Inbox — React/Next/Vue/Angular in-app Inbox component.
- Layouts — Reusable email layouts with template nesting.
- Multi-tenancy — Per-tenant branding, templates, preferences.
- Novu Framework — Code-first workflow DSL (TypeScript) colocated with app code.
- Preferences — Per-subscriber + global notification preferences.
- Push — APNs, FCM, Expo, OneSignal, Pushpad, Pusher.
- Self-hosting — Docker Compose / Kubernetes deployment of full stack.
- SMS — Twilio, MessageBird, Plivo, Nexmo, Termii, Sendchamp, Africa's Talking, Kannel, …
- Subscribers — Subscriber profiles with channels, preferences, topics.
- Topics — Pub/sub style subscribe many users to a topic.
- Translations — i18n support for templates.
- Workflows — Code-first or visual notification workflows with steps, branches, delays.
OpenRouter · 15 features
- 300+ Models — Claude, GPT, Gemini, Llama, Mistral, Qwen, DeepSeek, Cohere, Grok + open-source.
- 60+ Providers — Anthropic, OpenAI, Google, Together, Fireworks, Groq, DeepInfra, Replicate, etc.
- Auto Fallback — Automatic retry to backup provider on failure.
- Bring Your Own Key — Use your own provider keys → pay providers directly + no platform fee.
- Credit System — Prepay credits via card, crypto, or bank.
- Data Retention Controls — Opt-out of training/retention per provider.
- Free Models Tier — 25+ models available at $0 (limited rate).
- Prompt Caching — Automatic cache for identical prefixes (provider-dependent).
- Provider Preferences — Pin preferred providers per request or default.
- Rankings & Stats — Public leaderboard of most-used models.
- Regional Routing — Route requests to specific geographic regions.
- Streaming — SSE + partial completions.
- Structured Outputs — JSON-mode + JSON schema across supporting models.
- Tool Use / Function Calling — Unified tool calling across providers.
- Unified OpenAI-Compat API — Same endpoint for every model + provider.
Developer interfaces
| Kind | Novu | OpenRouter |
|---|---|---|
| CLI | Novu CLI | — |
| SDK | go-novu, @novu/api, @novu/framework, novu-java, novu-kotlin, novu-php, novu (Python), @novu/react (Inbox), novu-ruby | Any OpenAI SDK |
| REST | Novu REST API | OpenRouter API (OpenAI-compat) |
| MCP | — | OpenRouter MCP |
| OTHER | Outbound Webhooks, Self-hosted (Docker) | OpenRouter Dashboard |
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