Novu vs WorkOS
Open-source notification infrastructure — workflows across email, SMS, push, chat, in-app
vs. The modern identity platform for B2B SaaS
Pricing tiers
Novu
Free
10K workflow runs/mo. All channels. 20 workflows, 2 environments, 3 team members, 24h retention.
Free
Self-hosted (OSS)
Open source (MIT). Run locally or on own infrastructure. No usage limits.
$0 base (usage-based)
Pro
From $30/mo. 30K+ runs, 7-day retention, branding removal, advanced email editor.
$30/mo
Team
From $250/mo. 250K+ runs, 10 envs, 90-day retention, RBAC, 600 RPS.
$250/mo
Enterprise
Custom. 10M+ runs, HIPAA BAA, SSO/OIDC, data residency (SG/UK/AU/JP/KR), self-hosted/VPC.
Custom
WorkOS
AuthKit Free
First 1M MAUs free. Unlimited organizations, user management, social OAuth, passwordless.
Free
AuthKit Scale
Per 1M additional MAUs.
$2500/mo
Enterprise / Annual Credits
Custom with 99.99% SLA, guided migration, dedicated support.
Custom
Free-tier quotas head-to-head
Comparing free on Novu vs authkit-free on WorkOS.
| Metric | Novu | WorkOS |
|---|---|---|
| mau included | — | 1000000 users/month |
| organizations | — | unlimited orgs |
| retention | 1 days | — |
| staging environments | — | free envs |
| workflow runs monthly | 10000 runs/mo | — |
| workflows | 20 workflows | — |
Features
Novu · 15 features
- Activity Feed — Message-by-message delivery timeline.
- Chat — Slack, Microsoft Teams, Discord, Mattermost, WhatsApp, WeChat.
- Email — SendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP, Plunk, Mailjet, Sparkpost, M…
- Inbox — React/Next/Vue/Angular in-app Inbox component.
- Layouts — Reusable email layouts with template nesting.
- Multi-tenancy — Per-tenant branding, templates, preferences.
- Novu Framework — Code-first workflow DSL (TypeScript) colocated with app code.
- Preferences — Per-subscriber + global notification preferences.
- Push — APNs, FCM, Expo, OneSignal, Pushpad, Pusher.
- Self-hosting — Docker Compose / Kubernetes deployment of full stack.
- SMS — Twilio, MessageBird, Plivo, Nexmo, Termii, Sendchamp, Africa's Talking, Kannel, …
- Subscribers — Subscriber profiles with channels, preferences, topics.
- Topics — Pub/sub style subscribe many users to a topic.
- Translations — i18n support for templates.
- Workflows — Code-first or visual notification workflows with steps, branches, delays.
WorkOS · 13 features
- Audit Logs — Standardized audit log pipeline with streaming to SIEMs (Splunk, Datadog, Sumo L…
- AuthKit — Complete drop-in user management UI + hosted auth flows. Built on top of WorkOS.
- Directory Sync — SCIM-based user provisioning/deprovisioning from Okta, Azure AD, Google Workspac…
- FGA (WorkOS) — Fine-grained authorization based on Google Zanzibar / OpenFGA.
- Magic Auth — Passwordless email codes + links. Good alternative to password auth for B2B.
- Multi-Factor Auth — TOTP + SMS MFA enrollment and verification APIs.
- Organizations — Multi-tenant B2B primitive. Attach SSO/Directory/Audit to specific customer orgs…
- Passkeys — WebAuthn passkeys as a first-class factor.
- Radar — Fraud protection: device fingerprinting + risk scoring at signup and login.
- Single Sign-On — Plug-and-play SAML 2.0 + OIDC SSO with 30+ identity providers pre-mapped.
- User Management — REST API + webhooks for user CRUD, email verification, sessions, MFA, metadata.
- Vault — Secret storage for tokens + per-tenant credentials.
- Widgets — Embeddable admin portals (SSO setup, directory mapping) that your customers self…
Developer interfaces
| Kind | Novu | WorkOS |
|---|---|---|
| CLI | Novu CLI | — |
| SDK | go-novu, @novu/api, @novu/framework, novu-java, novu-kotlin, novu-php, novu (Python), @novu/react (Inbox), novu-ruby | workos-go, @workos-inc/authkit-nextjs, workos-java, workos-node, workos-php, workos-python, workos-ruby |
| REST | Novu REST API | WorkOS REST API |
| OTHER | Outbound Webhooks, Self-hosted (Docker) | Webhooks |
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