OneSignal vs Paddle
Mobile + web push, email, SMS, and in-app messaging at consumer scale
vs. Merchant of Record for SaaS — global tax, billing, checkout in one
Pricing tiers
OneSignal
Free
Unlimited mobile push, 10K web push subs, 10K email/mo, 1 journey. GDPR compliant.
Free
Growth
$19/mo + usage. 20K email/mo included, then $1.50/1K. 3 journeys. Advanced in-app.
$19/mo
Professional
Custom. Unlimited volume, 20 journeys, CSV export, prioritized support.
Custom
Enterprise
Custom. Dedicated CSM, SLA, frequency capping, advanced permissions, HIPAA options.
Custom
Paddle
Pay-as-you-go
5% + 50¢ per Checkout transaction. No monthly fee. All-inclusive (tax, fraud, support).
$0 base (usage-based)
Enterprise
Custom rates for high-volume. Dedicated success. Custom migration + implementation.
Custom
Invoicing (<$10 products)
Custom pricing for invoicing / products under $10.
Custom
Free-tier quotas head-to-head
Comparing free on OneSignal vs payg on Paddle.
| Metric | OneSignal | Paddle |
|---|---|---|
| active journeys | 1 journeys | — |
| email monthly | 10000 emails/mo | — |
| mobile push | Unlimited subscribers | — |
| web push subscribers | 10000 subscribers | — |
Features
OneSignal · 12 features
- A/B Testing — Split testing across push, email, in-app.
- Analytics + Cohorts — Delivery, open, click, conversion metrics + retention cohorts.
- Email — Transactional + marketing email with templates.
- Frequency Capping — Limit message frequency per user.
- In-App Messaging — In-app banners, modals, surveys, carousels triggered by events.
- Intelligent Delivery — Optimize send time per user with ML.
- Journeys — Multi-step automations with branching, delays, actions.
- Live Activities — iOS Dynamic Island + Live Activities.
- Mobile Push — iOS (APNs), Android (FCM/HMS) push notifications.
- Segments — Dynamic audience targeting by tags, location, behavior.
- SMS — Two-way SMS in 200+ countries.
- Web Push — Browser push via service workers (Chrome, Firefox, Edge, Safari, Opera).
Paddle · 12 features
- Affiliates (Rewardful partnership) — Affiliate tracking (via partner).
- Customer Portal — Self-service subscription management.
- Fraud Protection — ML + human review. Paddle absorbs chargebacks.
- Global Tax Compliance — Automatic VAT/GST/sales tax calc + remittance + filing.
- One-time Sales — Perpetual license sales, single purchases.
- Paddle Checkout — Hosted or overlay checkout. Localized + fraud-protected.
- Paddle Retain — Revenue recovery + cancel flows (acquired Retain).
- ProfitWell Analytics — Included subscription analytics (acquired ProfitWell).
- Self-Serve Invoices — B2B invoicing with custom POs.
- Smart Dunning — Retry logic + email sequences for failed payments.
- Subscriptions — Full lifecycle: trials, changes, cancellations, recovery.
- Webhooks — Standard resource events with HMAC signing.
Developer interfaces
| Kind | OneSignal | Paddle |
|---|---|---|
| SDK | OneSignal Android SDK, onesignal_flutter, OneSignal iOS SDK, @onesignal/node-onesignal, OneSignal Unity SDK, OneSignal Web SDK, react-native-onesignal | Paddle.js, @paddle/paddle-node-sdk, paddle-python |
| REST | OneSignal REST API | Paddle Billing API |
| OTHER | Outbound Webhooks | Paddle Checkout, Paddle Webhooks |
Staxly is an independent catalog of developer platforms. Some links to OneSignal and Paddle may be affiliate links — Staxly may earn a commission if you sign up through them, at no extra cost to you. Pricing is verified against vendor pages at publication time — reconfirm before buying.
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