OneSignal vs Strapi
Mobile + web push, email, SMS, and in-app messaging at consumer scale
vs. Leading open-source Node.js headless CMS — self-host or Cloud
Pricing tiers
OneSignal
Free
Unlimited mobile push, 10K web push subs, 10K email/mo, 1 journey. GDPR compliant.
Free
Growth
$19/mo + usage. 20K email/mo included, then $1.50/1K. 3 journeys. Advanced in-app.
$19/mo
Professional
Custom. Unlimited volume, 20 journeys, CSV export, prioritized support.
Custom
Enterprise
Custom. Dedicated CSM, SLA, frequency capping, advanced permissions, HIPAA options.
Custom
Strapi
Self-Hosted (OSS)
MIT-licensed Node.js CMS. Run free on any infra. Full admin + plugin ecosystem.
$0 base (usage-based)
Cloud Free (trial)
14-day free trial of Strapi Cloud.
Free
Cloud Essential
$18/month ($15 annual). 500k API requests, 50 GB asset bandwidth, 50 GB storage. Transparent overages.
$18/mo
Cloud Pro
$90/month. Higher quotas, faster support.
$90/mo
Cloud Scale
$450/month. Enterprise-grade infra, priority support.
$450/mo
Enterprise Edition (self-host)
Self-host + Enterprise license. SSO/SAML, audit logs, review workflows, content releases.
Custom
Free-tier quotas head-to-head
Comparing free on OneSignal vs self-hosted on Strapi.
| Metric | OneSignal | Strapi |
|---|---|---|
| active journeys | 1 journeys | — |
| email monthly | 10000 emails/mo | — |
| mobile push | Unlimited subscribers | — |
| web push subscribers | 10000 subscribers | — |
Features
OneSignal · 12 features
- A/B Testing — Split testing across push, email, in-app.
- Analytics + Cohorts — Delivery, open, click, conversion metrics + retention cohorts.
- Email — Transactional + marketing email with templates.
- Frequency Capping — Limit message frequency per user.
- In-App Messaging — In-app banners, modals, surveys, carousels triggered by events.
- Intelligent Delivery — Optimize send time per user with ML.
- Journeys — Multi-step automations with branching, delays, actions.
- Live Activities — iOS Dynamic Island + Live Activities.
- Mobile Push — iOS (APNs), Android (FCM/HMS) push notifications.
- Segments — Dynamic audience targeting by tags, location, behavior.
- SMS — Two-way SMS in 200+ countries.
- Web Push — Browser push via service workers (Chrome, Firefox, Edge, Safari, Opera).
Strapi · 16 features
- Audit Logs (EE) — Track every admin action.
- Components — Reusable field groups shared across content types.
- Content Types Builder — Visual schema builder — fields, relations, components, dynamic zones.
- Custom Fields — Plugin-based custom field types (color picker, markdown, etc.).
- Draft & Publish — Two-phase publishing workflow.
- Dynamic Zones — Flexible page builder — authors pick components to add.
- GraphQL API (plugin) — Optional GraphQL layer via official plugin.
- Internationalization — Multi-locale content out of the box.
- Media Library — Upload + organize media. Providers: local, S3, Cloudinary, DO Spaces.
- Releases (EE) — Bundle content changes and publish atomically.
- REST API (auto-gen) — Auto-generated REST endpoints per content type. Full CRUD + filters.
- Review Workflows (EE) — Approval-based content workflows.
- Role-Based Access Control — Per-role permissions at content type + field level.
- SSO / SAML (EE) — Enterprise identity for admin users.
- Strapi Cloud — Fully-managed hosting of Strapi instances.
- Webhooks — Built-in webhooks on content lifecycle events.
Developer interfaces
| Kind | OneSignal | Strapi |
|---|---|---|
| CLI | — | Strapi CLI |
| SDK | OneSignal Android SDK, onesignal_flutter, OneSignal iOS SDK, @onesignal/node-onesignal, OneSignal Unity SDK, OneSignal Web SDK, react-native-onesignal | @strapi/client (JS) |
| REST | OneSignal REST API | Admin REST API, Strapi Content REST API |
| GRAPHQL | — | GraphQL API (plugin) |
| OTHER | Outbound Webhooks | Webhooks |
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