Staxly

Plausible Analytics vs Novu

Privacy-first web analytics — cookieless, no GDPR/CCPA nightmare
vs. Open-source notification infrastructure — workflows across email, SMS, push, chat, in-app

Plausible AnalyticsNovu website

Pricing tiers

Plausible Analytics

Self-Hosted (CE)
Community Edition — AGPL-licensed, run on your own infra.
$0 base (usage-based)
Starter
$9/month. 1 site. Basic dashboard, goals, 3-year data retention.
$9/mo
Growth
$14/month. 3 sites + 3 team members. Shared dashboards + team mgmt.
$14/mo
Business
$19/month. 10 sites + 10 members. Custom properties, API access, funnels, 5-year retention.
$19/mo
Enterprise
Custom. SSO, managed proxy, priority support.
Custom
Plausible Analytics

Novu

Free
10K workflow runs/mo. All channels. 20 workflows, 2 environments, 3 team members, 24h retention.
Free
Self-hosted (OSS)
Open source (MIT). Run locally or on own infrastructure. No usage limits.
$0 base (usage-based)
Pro
From $30/mo. 30K+ runs, 7-day retention, branding removal, advanced email editor.
$30/mo
Team
From $250/mo. 250K+ runs, 10 envs, 90-day retention, RBAC, 600 RPS.
$250/mo
Enterprise
Custom. 10M+ runs, HIPAA BAA, SSO/OIDC, data residency (SG/UK/AU/JP/KR), self-hosted/VPC.
Custom
Novu website

Free-tier quotas head-to-head

Comparing starter on Plausible Analytics vs free on Novu.

MetricPlausible AnalyticsNovu
retention1 days
workflow runs monthly10000 runs/mo
workflows20 workflows

Features

Plausible Analytics · 16 features

  • 404 Error TrackingAuto-detect 404 pages.
  • Custom PropertiesAttach arbitrary properties to events (Business+).
  • Email/Slack ReportsWeekly + monthly reports to email/Slack.
  • File Download TrackingTrack PDF/DOC/ZIP downloads.
  • FunnelsMulti-step funnel analysis (Business+).
  • Goals & ConversionsTrack custom events + pageview-based goals.
  • Import from Google AnalyticsImport historical GA data via script.
  • Managed Proxy (Ent)Proxy plausible.io through your domain to bypass ad-blockers.
  • Outbound Link TrackingOne-line extension to track outbound clicks.
  • Revenue GoalsTrack $ amounts per goal. Great for e-commerce.
  • Self-HostingRun via Docker. AGPL Community Edition.
  • Shared DashboardsPublic or password-protected share links.
  • Single-page DashboardAll your metrics on one page: visitors, pageviews, sources, devices, countries,
  • Stats APIPull data into your own tools via REST. Business+.
  • Team ManagementOwners, admins, viewers per site.
  • UTM CampaignsTrack utm_source/medium/campaign automatically.

Novu · 15 features

  • Activity FeedMessage-by-message delivery timeline.
  • ChatSlack, Microsoft Teams, Discord, Mattermost, WhatsApp, WeChat.
  • EmailSendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP, Plunk, Mailjet, Sparkpost, M
  • InboxReact/Next/Vue/Angular in-app Inbox component.
  • LayoutsReusable email layouts with template nesting.
  • Multi-tenancyPer-tenant branding, templates, preferences.
  • Novu FrameworkCode-first workflow DSL (TypeScript) colocated with app code.
  • PreferencesPer-subscriber + global notification preferences.
  • PushAPNs, FCM, Expo, OneSignal, Pushpad, Pusher.
  • Self-hostingDocker Compose / Kubernetes deployment of full stack.
  • SMSTwilio, MessageBird, Plivo, Nexmo, Termii, Sendchamp, Africa's Talking, Kannel,
  • SubscribersSubscriber profiles with channels, preferences, topics.
  • TopicsPub/sub style subscribe many users to a topic.
  • Translationsi18n support for templates.
  • WorkflowsCode-first or visual notification workflows with steps, branches, delays.

Developer interfaces

KindPlausible AnalyticsNovu
CLINovu CLI
SDK@nuxtjs/plausible + plugins, plausible-tracker (npm)go-novu, @novu/api, @novu/framework, novu-java, novu-kotlin, novu-php, novu (Python), @novu/react (Inbox), novu-ruby
RESTEvents API, Plausible Stats API, Sites Management APINovu REST API
OTHERTracker Script (<script>)Outbound Webhooks, Self-hosted (Docker)
Staxly is an independent catalog of developer platforms. Some links to Plausible Analytics and Novu may be affiliate links — Staxly may earn a commission if you sign up through them, at no extra cost to you. Pricing is verified against vendor pages at publication time — reconfirm before buying.

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