PostHog vs Mixpanel
Open source product analytics — all-in-one dev tool
vs. Enterprise product analytics — behavioral cohorts + funnels + A/B
Pricing tiers
PostHog
Free (generous)
No credit card. Each product has its own free monthly quota. Great for startups + OSS.
Free
Paid (usage-based)
Pay only what you use, after free quotas. Volume discounts at higher tiers. 6 projects, 7-year retention.
$0 base (usage-based)
Self-Hosted (OSS)
MIT-licensed. Run on your own infra via Docker/k8s. Zero vendor lock-in.
$0 base (usage-based)
Enterprise
Custom. SAML SSO, dedicated CSM, custom SLA.
Custom
Mixpanel
Free
1M events/month cap. Unlimited seats, 5 saved reports, 10K session replays/month. No credit card.
Free
Growth
Usage-based. First 1M events free, then $0.28 per 1K events (volume discounts). 20K session replays/mo.
$0 base (usage-based)
Startup Program
First year free for <5-year companies with <$8M funding.
$0 base (usage-based)
Enterprise
Custom. Unlimited events. Experiments + feature flags. HIPAA, SOC 2 Type II. 24/7 support.
Custom
Free-tier quotas head-to-head
Comparing free on PostHog vs free on Mixpanel.
| Metric | PostHog | Mixpanel |
|---|---|---|
| data warehouse rows | 1000000 rows/month | — |
| error tracking exceptions | 100000 exceptions/month | — |
| feature flags requests | 1000000 requests/month | — |
| llm analytics events | 100000 events/month | — |
| logs gb | 50 GB/month | — |
| product analytics events | 1000000 events/month | — |
| projects | 1 projects | — |
| retention years | 1 year | — |
| session replay recordings | 5000 recordings/month | — |
| surveys responses | 1500 responses/month | — |
| team members | unlimited members | — |
Features
PostHog · 14 features
- A/B Testing — Experiments with significance analysis.
- Data Pipelines — Export events to BigQuery, Snowflake, S3.
- Data Warehouse — Query external sources (Stripe, Hubspot, S3) alongside events with SQL.
- Error Tracking — Sentry-style error tracking in same platform.
- Feature Flags — Rollout flags with targeting, A/B testing, JSON payloads.
- LLM Analytics — Tracing + cost tracking for OpenAI, Anthropic, Gemini, etc.
- Logs — Centralized log ingest with free 50 GB/month.
- Product Analytics — Events, funnels, trends, retention, paths. SQL insights available.
- Revenue Tracking — Integration with Stripe for revenue + churn metrics.
- Self-Hosting — Docker/Helm. Full feature parity with cloud.
- Session Replay — Watch user sessions. Privacy controls, masked inputs, JS errors.
- SQL Query API — Run ClickHouse SQL over your events via API.
- Surveys — In-app surveys + feedback widgets.
- Workflows — Trigger emails/webhooks on events.
Mixpanel · 13 features
- Alerts — Anomaly + threshold alerts on metrics.
- Campaign Reporting — UTM + multi-touch attribution reporting.
- Cohorts — Dynamic user segments from event behavior + properties.
- Dashboards — Multi-report dashboards with slices.
- Data Governance — Property schemas, approvals, lineage. Enterprise only.
- Data Warehouse Connectors — Sync from/to Snowflake, BigQuery, Databricks, Redshift.
- Experiments (A/B) — Feature-flag-backed experiments. Enterprise only.
- Feature Flags — Targeting + rollouts. Enterprise tier.
- Flows — User path visualization (where do users go).
- Funnels — Conversion step-by-step analysis with drop-off + time-to-convert.
- Insights (Reports) — Ad-hoc exploration with filters, breakdowns, math operators.
- Retention — N-day retention curves segmented by cohort.
- Session Replay — Record + watch user sessions tied to events.
Developer interfaces
| Kind | PostHog | Mixpanel |
|---|---|---|
| SDK | posthog-android, posthog-flutter, posthog-go, posthog-ios (Swift), posthog-js, posthog-node, posthog-php, posthog-python, posthog-react-native, posthog-ruby | mixpanel-android, mixpanel-js (browser), mixpanel-node, mixpanel-python, mixpanel-react-native, Mixpanel-swift (iOS) |
| REST | PostHog REST API | Mixpanel Ingestion API, Query API |
| MCP | PostHog MCP | — |
| OTHER | Webhooks + Actions | — |
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