Resend vs Loops
The email API for developers — built by the Nodemailer team
vs. Email marketing for SaaS — loops, transactional, campaigns in one
Pricing tiers
Resend
Free
3,000 emails/month, 100 emails/day. 1 custom domain. Ideal for side projects.
Free
Pro — 50k
50,000 emails/month. 10 custom domains. Priority support.
$20/mo
Pro — 100k
100,000 emails/month. 10 custom domains.
$35/mo
Scale — 100k+
Tiered from 100k → 2.5M emails/month. Dedicated IP add-on available.
$90/mo
Scale — 2.5M
2.5M emails/month.
$1150/mo
Enterprise
3M+/month, dedicated IP included, SSO, custom contract.
Custom
Loops
Free
1,000 subscribed contacts. 4,000 sends/month. All features. Loops footer on emails.
Free
Paid — 1.5k
1,500 contacts. Unlimited sends. No footer.
$15/mo
Paid — 5k
5,000 contacts. Unlimited sends.
$49/mo
Paid — 10k
10,000 contacts.
$99/mo
Paid — 25k
25,000 contacts.
$199/mo
Paid — 50k
50,000 contacts.
$349/mo
Custom
>100k contacts — contact sales.
Custom
Free-tier quotas head-to-head
Comparing free on Resend vs free on Loops.
| Metric | Resend | Loops |
|---|---|---|
| custom domains | 1 domains | — |
| emails per day | 100 emails/day | — |
| emails per month | 3000 emails/month | — |
Features
Resend · 12 features
- Audiences — Contact list management with custom fields.
- Batch Send — Send up to 100 emails in one API call.
- Broadcasts — Bulk email campaigns with audiences, A/B testing, analytics.
- Dedicated IP — Add-on for high-volume senders. Auto warmup.
- Domains — DKIM/SPF/DMARC auto-verification. Per-domain analytics.
- Idempotency — Prevent duplicate sends with Idempotency-Key header.
- Logs + Analytics — Full email logs, delivery heatmap, events table.
- React Email — OSS library (3M+ downloads) to compose emails in React/JSX.
- Scheduled Send — scheduledAt parameter for future delivery.
- Send API — POST /emails endpoint to send. Supports attachments, scheduled send, idempotency…
- Suppressions — Auto-managed bounce + complaint list. API to add/remove.
- Webhooks — Email lifecycle events: sent, delivered, bounced, complained, opened, clicked.
Loops · 12 features
- API Keys — Scoped keys for testing vs production.
- Audiences (Segments) — Filter contacts by properties + event behavior.
- Campaign Analytics — Open/click/unsubscribe rates, heatmaps, A/B significance.
- Campaigns — One-off broadcasts to audience segments. Schedule + A/B test subject.
- Contacts — Contact records with custom properties (strings, numbers, booleans, dates).
- Email Editor — Visual block-based + Markdown + HTML modes.
- Events — Send events to trigger loops/journeys or filter audiences.
- Loops (Automations) — Event-triggered automation flows with delays + conditions.
- Mailing Lists — Opt-in lists with subscribe/unsubscribe preferences per list.
- Template Library — Pre-built templates for SaaS use cases (onboarding, digest, launch).
- Transactional API — Send transactional emails (receipts, password resets) via /transactional endpoin…
- Webhooks — Subscribe to contact/event changes.
Developer interfaces
| Kind | Resend | Loops |
|---|---|---|
| CLI | Resend CLI | — |
| SDK | react-email, resend-go, resend-node, resend-php, resend-python, resend-ruby | @loops/loops, loops-py |
| REST | Resend REST API | Loops REST API |
| OTHER | SMTP Relay, Webhooks (Svix) | Webhooks |
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