Stytch vs Novu
Authentication platform for B2C and B2B
vs. Open-source notification infrastructure — workflows across email, SMS, push, chat, in-app
Pricing tiers
Stytch
Free
10,000 MAU. Unlimited orgs. 5 SSO/SCIM connections. 1,000 M2M tokens. 10,000 fraud fingerprints. Full auth suite.
Free
Pay as you go
Usage-based after free allowances. Volume discounts for high MAU.
$0 base (usage-based)
Enterprise
Custom. 99.99% SLA, private Slack, migration assistance, HIPAA/BAA.
Custom
Novu
Free
10K workflow runs/mo. All channels. 20 workflows, 2 environments, 3 team members, 24h retention.
Free
Self-hosted (OSS)
Open source (MIT). Run locally or on own infrastructure. No usage limits.
$0 base (usage-based)
Pro
From $30/mo. 30K+ runs, 7-day retention, branding removal, advanced email editor.
$30/mo
Team
From $250/mo. 250K+ runs, 10 envs, 90-day retention, RBAC, 600 RPS.
$250/mo
Enterprise
Custom. 10M+ runs, HIPAA BAA, SSO/OIDC, data residency (SG/UK/AU/JP/KR), self-hosted/VPC.
Custom
Free-tier quotas head-to-head
Comparing free on Stytch vs free on Novu.
| Metric | Stytch | Novu |
|---|---|---|
| fraud fingerprints included | 10000 fingerprints/month | — |
| m2m tokens included | 1000 tokens | — |
| mau included | 10000 users/month | — |
| organizations | unlimited orgs | — |
| retention | — | 1 days |
| sso connections included | 5 conns | — |
| workflow runs monthly | — | 10000 runs/mo |
| workflows | — | 20 workflows |
Features
Stytch · 15 features
- B2B Auth — Multi-tenant auth: organizations, roles, JIT provisioning, enterprise SSO, SCIM.
- B2C Auth — Consumer auth: passwordless (magic links, OTP), passwords, OAuth, passkeys, WebA…
- Device Fingerprinting — Fingerprint devices at signup/login. Block bots, credential stuffing, and ATO at…
- Device-Fingerprint Risk API — Real-time risk scoring API usable even without full auth.
- Enterprise SSO (OIDC) — OIDC SSO per organization.
- Enterprise SSO (SAML) — SAML 2.0 SSO per organization. Self-serve admin portal.
- JIT Provisioning — Auto-create users in an org on first SSO sign-in.
- Machine-to-Machine — Client-credentials OAuth for service-to-service.
- OAuth / Social — Google, Apple, Microsoft, GitHub, Slack, Discord, Facebook, LinkedIn, Amazon, Bi…
- Organizations — Multi-tenant primitive with policies per org.
- Passkeys (WebAuthn) — FIDO2 passkey enrollment and authentication.
- Passwordless — Magic links (email) + OTP (email/SMS/WhatsApp) + embeddable magic links.
- RBAC — Roles and permissions per organization (B2B).
- SCIM Provisioning — Directory user/group provisioning from Okta, Azure, Google Workspace.
- Sessions — JWT or opaque session tokens. Configurable lifetime.
Novu · 15 features
- Activity Feed — Message-by-message delivery timeline.
- Chat — Slack, Microsoft Teams, Discord, Mattermost, WhatsApp, WeChat.
- Email — SendGrid, Postmark, Mailgun, AWS SES, Resend, SMTP, Plunk, Mailjet, Sparkpost, M…
- Inbox — React/Next/Vue/Angular in-app Inbox component.
- Layouts — Reusable email layouts with template nesting.
- Multi-tenancy — Per-tenant branding, templates, preferences.
- Novu Framework — Code-first workflow DSL (TypeScript) colocated with app code.
- Preferences — Per-subscriber + global notification preferences.
- Push — APNs, FCM, Expo, OneSignal, Pushpad, Pusher.
- Self-hosting — Docker Compose / Kubernetes deployment of full stack.
- SMS — Twilio, MessageBird, Plivo, Nexmo, Termii, Sendchamp, Africa's Talking, Kannel, …
- Subscribers — Subscriber profiles with channels, preferences, topics.
- Topics — Pub/sub style subscribe many users to a topic.
- Translations — i18n support for templates.
- Workflows — Code-first or visual notification workflows with steps, branches, delays.
Developer interfaces
| Kind | Stytch | Novu |
|---|---|---|
| CLI | — | Novu CLI |
| SDK | Android SDK, Go backend SDK, iOS SDK, Java backend SDK, JavaScript SDK, Next.js SDK, Node backend SDK, Python backend SDK, React SDK, Ruby backend SDK | go-novu, @novu/api, @novu/framework, novu-java, novu-kotlin, novu-php, novu (Python), @novu/react (Inbox), novu-ruby |
| REST | B2B API, B2C API | Novu REST API |
| OTHER | — | Outbound Webhooks, Self-hosted (Docker) |
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