Tally vs Loops
Free, unlimited online forms — the Notion-style form builder
vs. Email marketing for SaaS — loops, transactional, campaigns in one
Pricing tiers
Tally
Free
$0. Unlimited forms, unlimited responses, unlimited fields. Tally branding. Basic question types.
Free
Pro
$29/mo. Remove branding, custom domain, conditional logic, calculations, form logic, file uploads, Stripe integration, webhooks.
$29/mo
Business
$89/mo. Workspaces, custom email domain, priority support, team collaboration.
$89/mo
Loops
Free
1,000 subscribed contacts. 4,000 sends/month. All features. Loops footer on emails.
Free
Paid — 1.5k
1,500 contacts. Unlimited sends. No footer.
$15/mo
Paid — 5k
5,000 contacts. Unlimited sends.
$49/mo
Paid — 10k
10,000 contacts.
$99/mo
Paid — 25k
25,000 contacts.
$199/mo
Paid — 50k
50,000 contacts.
$349/mo
Custom
>100k contacts — contact sales.
Custom
Free-tier quotas head-to-head
Comparing free on Tally vs free on Loops.
| Metric | Tally | Loops |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Tally · 13 features
- Calculator + Variables — Formulas + variables in questions (Pro).
- Conditional Logic — Show/hide, skip logic (Pro).
- Custom Domain — forms.yoursite.com (Pro).
- Embed Anywhere — Inline, popup, slider — any site.
- E-Signatures — Signature capture block.
- File Uploads — Accept file attachments (Pro).
- Notion-like UX — Block-based editor with slash commands.
- Question Types — 20+ field types (text, choice, file, rating, signature).
- Stripe Payments — Accept payments via Stripe (Pro).
- Template Library — 1,000+ community templates.
- Unlimited Free Plan — Unlimited forms + responses on Free.
- Webhooks — Real-time submission events (Pro).
- Workspaces — Team collaboration (Business).
Loops · 12 features
- API Keys — Scoped keys for testing vs production.
- Audiences (Segments) — Filter contacts by properties + event behavior.
- Campaign Analytics — Open/click/unsubscribe rates, heatmaps, A/B significance.
- Campaigns — One-off broadcasts to audience segments. Schedule + A/B test subject.
- Contacts — Contact records with custom properties (strings, numbers, booleans, dates).
- Email Editor — Visual block-based + Markdown + HTML modes.
- Events — Send events to trigger loops/journeys or filter audiences.
- Loops (Automations) — Event-triggered automation flows with delays + conditions.
- Mailing Lists — Opt-in lists with subscribe/unsubscribe preferences per list.
- Template Library — Pre-built templates for SaaS use cases (onboarding, digest, launch).
- Transactional API — Send transactional emails (receipts, password resets) via /transactional endpoin…
- Webhooks — Subscribe to contact/event changes.
Developer interfaces
| Kind | Tally | Loops |
|---|---|---|
| SDK | Popup / Slider API | @loops/loops, loops-py |
| REST | Tally API | Loops REST API |
| OTHER | Form Embed Script, Tally Web Editor, Tally Webhooks | Webhooks |
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