Tally vs Mixpanel
Free, unlimited online forms — the Notion-style form builder
vs. Enterprise product analytics — behavioral cohorts + funnels + A/B
Pricing tiers
Tally
Free
$0. Unlimited forms, unlimited responses, unlimited fields. Tally branding. Basic question types.
Free
Pro
$29/mo. Remove branding, custom domain, conditional logic, calculations, form logic, file uploads, Stripe integration, webhooks.
$29/mo
Business
$89/mo. Workspaces, custom email domain, priority support, team collaboration.
$89/mo
Mixpanel
Free
1M events/month cap. Unlimited seats, 5 saved reports, 10K session replays/month. No credit card.
Free
Growth
Usage-based. First 1M events free, then $0.28 per 1K events (volume discounts). 20K session replays/mo.
$0 base (usage-based)
Startup Program
First year free for <5-year companies with <$8M funding.
$0 base (usage-based)
Enterprise
Custom. Unlimited events. Experiments + feature flags. HIPAA, SOC 2 Type II. 24/7 support.
Custom
Free-tier quotas head-to-head
Comparing free on Tally vs free on Mixpanel.
| Metric | Tally | Mixpanel |
|---|---|---|
| No overlapping quota metrics for these tiers. | ||
Features
Tally · 13 features
- Calculator + Variables — Formulas + variables in questions (Pro).
- Conditional Logic — Show/hide, skip logic (Pro).
- Custom Domain — forms.yoursite.com (Pro).
- Embed Anywhere — Inline, popup, slider — any site.
- E-Signatures — Signature capture block.
- File Uploads — Accept file attachments (Pro).
- Notion-like UX — Block-based editor with slash commands.
- Question Types — 20+ field types (text, choice, file, rating, signature).
- Stripe Payments — Accept payments via Stripe (Pro).
- Template Library — 1,000+ community templates.
- Unlimited Free Plan — Unlimited forms + responses on Free.
- Webhooks — Real-time submission events (Pro).
- Workspaces — Team collaboration (Business).
Mixpanel · 13 features
- Alerts — Anomaly + threshold alerts on metrics.
- Campaign Reporting — UTM + multi-touch attribution reporting.
- Cohorts — Dynamic user segments from event behavior + properties.
- Dashboards — Multi-report dashboards with slices.
- Data Governance — Property schemas, approvals, lineage. Enterprise only.
- Data Warehouse Connectors — Sync from/to Snowflake, BigQuery, Databricks, Redshift.
- Experiments (A/B) — Feature-flag-backed experiments. Enterprise only.
- Feature Flags — Targeting + rollouts. Enterprise tier.
- Flows — User path visualization (where do users go).
- Funnels — Conversion step-by-step analysis with drop-off + time-to-convert.
- Insights (Reports) — Ad-hoc exploration with filters, breakdowns, math operators.
- Retention — N-day retention curves segmented by cohort.
- Session Replay — Record + watch user sessions tied to events.
Developer interfaces
| Kind | Tally | Mixpanel |
|---|---|---|
| SDK | Popup / Slider API | mixpanel-android, mixpanel-js (browser), mixpanel-node, mixpanel-python, mixpanel-react-native, Mixpanel-swift (iOS) |
| REST | Tally API | Mixpanel Ingestion API, Query API |
| OTHER | Form Embed Script, Tally Web Editor, Tally Webhooks | — |
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