Vercel vs Plausible Analytics
Frontend cloud for Next.js and modern web frameworks
vs. Privacy-first web analytics — cookieless, no GDPR/CCPA nightmare
Pricing tiers
Vercel
Hobby (Free)
Free forever. 100 GB bandwidth, 1M functions, 360 GB-hrs memory, 1M edge requests. 1 developer. Hard caps.
Free
Pro
$20/user/month. 1 TB bandwidth, pay-as-you-go overages. Team seats, concurrent builds.
$20/mo
Enterprise
Custom pricing. SLA, SSO, audit logs, dedicated support.
Custom
Plausible Analytics
Self-Hosted (CE)
Community Edition — AGPL-licensed, run on your own infra.
$0 base (usage-based)
Starter
$9/month. 1 site. Basic dashboard, goals, 3-year data retention.
$9/mo
Growth
$14/month. 3 sites + 3 team members. Shared dashboards + team mgmt.
$14/mo
Business
$19/month. 10 sites + 10 members. Custom properties, API access, funnels, 5-year retention.
$19/mo
Enterprise
Custom. SSO, managed proxy, priority support.
Custom
Free-tier quotas head-to-head
Comparing hobby on Vercel vs starter on Plausible Analytics.
| Metric | Vercel | Plausible Analytics |
|---|---|---|
| bandwidth gb month | 100 GB/month | — |
| edge requests | 1000000 requests/month | — |
| function invocations | 1000000 invocations/month | — |
| memory gb hrs | 360 GB-hrs/month | — |
| team members | 1 users | — |
Features
Vercel · 15 features
- Cron Jobs — Scheduled serverless functions. JSON config in vercel.json.
- Edge Functions — V8-isolate serverless functions at edge locations. Lower cold start than Lambda.
- Edge Middleware — Intercept requests at edge before hitting origin — auth, routing, A/B tests.
- Git-based Deploys — Auto-deploy from GitHub, GitLab, Bitbucket on every push. Preview URLs for every…
- Image Optimization — On-the-fly resize, format conversion (AVIF, WebP), CDN caching.
- Incremental Static Regeneration — Re-generate static pages on-demand or via revalidate. Next.js-native.
- Log Drains — Stream logs to Datadog, Axiom, Logtail, HTTP endpoints.
- Preview Deployments — Unique URL per Git branch/PR. Password-protect or share. Infinite.
- Serverless Functions — Node.js, Python, Go. AWS Lambda under the hood. Up to 15 min duration.
- Speed Insights — Real User Monitoring. FCP, LCP, CLS, INP per page.
- Vercel Blob — Managed object storage (S3-compatible API).
- Vercel KV (Redis) — Managed Redis via Upstash. Edge-accessible.
- Vercel Marketplace — One-click integrations: Supabase, Clerk, Sentry, PostHog, Resend, 100+ services.
- Vercel Postgres — Managed Neon Postgres. Edge-accessible with @vercel/postgres.
- Web Analytics — Privacy-friendly web analytics. Core Web Vitals, visitors, pages.
Plausible Analytics · 16 features
- 404 Error Tracking — Auto-detect 404 pages.
- Custom Properties — Attach arbitrary properties to events (Business+).
- Email/Slack Reports — Weekly + monthly reports to email/Slack.
- File Download Tracking — Track PDF/DOC/ZIP downloads.
- Funnels — Multi-step funnel analysis (Business+).
- Goals & Conversions — Track custom events + pageview-based goals.
- Import from Google Analytics — Import historical GA data via script.
- Managed Proxy (Ent) — Proxy plausible.io through your domain to bypass ad-blockers.
- Outbound Link Tracking — One-line extension to track outbound clicks.
- Revenue Goals — Track $ amounts per goal. Great for e-commerce.
- Self-Hosting — Run via Docker. AGPL Community Edition.
- Shared Dashboards — Public or password-protected share links.
- Single-page Dashboard — All your metrics on one page: visitors, pageviews, sources, devices, countries, …
- Stats API — Pull data into your own tools via REST. Business+.
- Team Management — Owners, admins, viewers per site.
- UTM Campaigns — Track utm_source/medium/campaign automatically.
Developer interfaces
| Kind | Vercel | Plausible Analytics |
|---|---|---|
| CLI | Vercel CLI | — |
| SDK | @vercel/client | @nuxtjs/plausible + plugins, plausible-tracker (npm) |
| REST | Vercel REST API | Events API, Plausible Stats API, Sites Management API |
| MCP | Vercel MCP | — |
| OTHER | Edge Runtime Bindings | Tracker Script (<script>) |
Staxly is an independent catalog of developer platforms. Outbound links to Vercel and Plausible Analytics are plain references to their official websites. Pricing is verified against vendor pages at publication time — reconfirm before buying.
Want this comparison in your AI agent's context? Install the free Staxly MCP server.