commerce
Shopify pricing & features
Dominant SaaS commerce platform — Online Store + Hydrogen headless
Largest SaaS commerce platform. Online Store (themes), Hydrogen + Oxygen (headless + edge hosting), Admin API, Storefront API. 12%+ US e-commerce share.
Data sourced from vendor documentation · Last updated May 2026
Pricing
| Tier | Price | Notes |
|---|---|---|
| Starter | $5/mo | $5/mo. Sell via social/chat links. No checkout site. Basic. |
| Basic | $29/mo | $29/mo ($19 annual). Full store. 2.9% + 30¢ online. 2 staff. |
| Shopify | $79/mo | $79/mo ($49 annual). 2.7% online. 5 staff. |
| Advanced | $299/mo | $299/mo ($229 annual). 2.5% online. Custom reports. 15 staff. |
| Plus | $2300/mo | $2,300/mo (starting). Enterprise features, checkout customization, unlimited staff. |
| Enterprise | Custom | Custom. For $1M+ GMV merchants. Dedicated support, Checkout Extensibility. |
Limits
| Tier | Metric | Value | Notes |
|---|---|---|---|
| — | api versioning | Quarterly versions (YYYY-MM). ~1-year support window. | Versioning |
| — | app ecosystem | 8,000+ apps on Shopify App Store | Apps |
| — | checkout extensibility | Custom UI/logic in checkout — Plus only (as of 2024 full migration) | Checkout customization |
| — | gmv | Powers ~12% of US e-commerce. $300B+ GMV annually. | Market size |
| — | headless stack | Hydrogen (React/Remix) + Oxygen (edge hosting, included with Plus) | Headless |
| — | rate limits | REST: 40 req/s bucket. GraphQL: leaky bucket of cost points. | API limits |
| — | theme language | Liquid — Ruby-like template engine | Theme lang |
| — | themes | 13 free + 100+ paid themes on Theme Store | Themes |
| — | transaction fee | 2% on non-Shopify Payments (waived if using Shopify Payments) | Third-party payment fee |
Features
- Admin APIs — REST + GraphQL for management.
- App Store — 8,000+ apps.
- B2B (Plus) — Company accounts + catalogs.
- Checkout — Shopify-managed checkout (PCI-compliant).
- Checkout Extensibility — UI extensions in checkout (Plus).
- Collections — Manual + smart grouping.
- Customers — CRM-lite + B2B (Plus).
- Discounts — Automatic + code-based.
- Hydrogen — React/Remix headless framework.
- Inventory — Multi-location stock.
- Markets — Multi-region selling (currency, language).
- Online Store — Default Liquid-based storefront.
- Orders + Fulfillment — Multi-location fulfillment.
- Oxygen — Edge hosting for Hydrogen (Plus).
- Products + Variants — Full PIM.
- Shipping + Rates — Carrier integrations.
- Shop Pay — Accelerated checkout with saved payment.
- Shopify Functions — Rust/WASM backend extensions.
- Shopify Payments — First-party payment processor.
- Storefront API — GraphQL for custom storefronts.
- Theme Store — First-party + paid themes.
- Webhooks — Event subscriptions.
Developer interfaces
| Slug | Name | Kind | Version |
|---|---|---|---|
| sdk-admin-js | @shopify/admin-api-client | sdk | 1.x |
| sdk-js | @shopify/hydrogen | sdk | 2025.x |
| admin-graphql | Admin GraphQL API | graphql | 2025-01 |
| admin-rest | Admin REST API | rest | 2025-01 |
| liquid | Liquid Templates | other | — |
| dashboard | Shopify Admin | other | — |
| mcp | Shopify MCP (unofficial) | mcp | — |
| webhooks | Shopify Webhooks | other | — |
| storefront | Storefront API | graphql | 2025-01 |
| cli | shopify CLI | cli | 3.x |
Related commerce platforms
commerce
Medusa
Open-source commerce engine — build custom storefronts with Next.js + Node
commerce
Saleor
Open-source, GraphQL-first commerce for composable brands
Compare Shopify with
commerce
Shopify vs Medusa
Side-by-side breakdown.
commerce
Shopify vs Saleor
Side-by-side breakdown.
ai-api
Shopify vs Anthropic API
Side-by-side breakdown.
ai-api
Shopify vs AssemblyAI
Side-by-side breakdown.
ai-api
Shopify vs Deepgram
Side-by-side breakdown.
ai-api
Shopify vs ElevenLabs
Side-by-side breakdown.
ai-api
Shopify vs Google Gemini API
Side-by-side breakdown.
ai-api
Shopify vs Groq
Side-by-side breakdown.
ai-api
Shopify vs OpenAI API
Side-by-side breakdown.
ai-api
Shopify vs Replicate
Side-by-side breakdown.
ai-api
Shopify vs Together AI
Side-by-side breakdown.
ai-coding
Shopify vs Aider
Side-by-side breakdown.
Staxly is an independent catalog of developer platforms. The link to Shopify above may be an affiliate link — Staxly may earn a commission if you sign up through it, at no extra cost to you. Pricing is verified at publication time — reconfirm on the vendor site before buying.